EXPERT WITNESS PERSONAL REFERENCES

"Leon Gottlieb captivated the jury with his knowledge and expertise in the fields of franchising and restaurant operations; not only did Mr. Gottlieb make an excellent witness, he assisted me and my associates to analyze certain franchise investment law issues which we found troubling to our clients."

Email: "Leon, you were great!"

 "Leon was an excellent consultant/expert witness...extensive background; active in development of our liability defense; thorough in his analysis of material provided him; opposing experts did not attempt to counter Leon's findings_ Had the case not settled, believe with my over 30 years of trial experience, that the jury would have found Leon to be a credible and knowledgeable expert witness."

"Leon: We got a trial verdict of $14.5 Million. You were a runaway favorite with the Jury. Your help was invaluable. The jury decided liability in five minutes and spent four hours hashing out damages."

  Class action: "Leon, on behalf of our clients and attorneys, our sincere appreciation for the high-quality work that you conducted as an expert. Your reports reflected a deep knowledge of the restaurant, hotel and franchise Industries and were instrumental in bringing many cases to a very successful resolution." . .

...with well over 45 years of hands-on experience in my specialized areas; state and federal Courts; over 100 depositions; never disqualified... at your service. Current CV & Fee Schedule available on request,

Thank you,

LEON GOTTLIEB

USA-int'l Restaurant-Hotel-Franchise Consultant & Expert Witness

Tel: 818-757-1131 
Fax: 618-757-1816
Email: lgottlieb@aol.com
Web :http://flashjordan.com/leongottlieb.htm
4601 SENDERO PLACE, TARZANA, CA 91356

Competence, Credentials, Communication Skills, Credibility

CURRICULUM VITAE

A brief profile...Established 1969, Leon Gottlieb offers specialized expert & consultation services to clients in the USA and internationally.

Hands-on experience:

• Owner-operator, 210 seat full-service restaurant.
• Partner, Vice President, National Franchise & Restaurant Operations IHOP, Responsibilities included: Director, Sites, Construction & Equipment International House of Pancakes Restaurant Chain -- 1960-1969
• President, Copper Penny Family Restaurant Chain. 24-hour concept
• Sales Manager, Kermin Frozen Foods Company...1951-1959
• Advertising Sales, Los Angeles Times -- 1949-1951
• Advertising & Production: L.A. Reporter & Guest Informant Hotel Mag.
• U.S. Navy Ship's Cook, World War I1 -- 1945-1946
• Mr. Gottlieb's expertise and responsibilities enabled IHOP to go-public on the N.Y. Stock Exchange. His direct involvement in the 22-division franchise conglomerate included franchise/fee agreements, restaurant, bars, hotel & franchise standard operating procedures, training, manuals, liquor liability, personal injury, safety, security, site selection, advertising, P&L evaluations, restaurant appraisals with volume in excess of $150 million employing thousands, licensing over 1,200 franchisees worldwide and continuing as an industry consultant and expert witness since 1969 to date.

Memberships & Research Sources

• National Restaurant Association (NM)
• California Restaurant Association (CRA)
• The American Hotel/Lodging Association (AH1A)
• World Intellectual Property Organization (WIPO)
• Certified ServSafe--National. Restaurant Association's Food Safety Program

Officer, Director, Partner, Stockholder:

Mr. Gottlieb has held positions of authority, responsibility, ownership, officer and/or directorships with such diverse organizations as:

• IH0P, International House of Pancakes --Pioneer Take Out Corporation
• Kermin Frozen Foods Company
• Accountant's Overload, Inc.
• Royal Inns of America, Inc.
• Betsy Ross Ice Cream/Coffee Shops
• Fresh & Ready Foods, Inc. 
• Bobby McGee's Conglomeration
• Kaboby-Mexican Dan's, Inc.
• China Grove Restaurants, Inc.
• IBM Foods, Inc.
• Numero Uno Franchise Corp.
• Copper Penny Family Restaurants
• Franchise Consult-Group, China

Education, Honors, Associations, Volunteer Activities:

• Graduate, Sawyer Business College (Certificate), 1949, L.A., CA
• Instructor: Restaurant Operations, Franchising, Advertising/Promotions UCLA & L.A. Community Colleges (26 yrs)
• Action & Truth in Menu Committees: National & California Rest. Assns
• President, Frozen Food Council of California; Who's Who in America
• Certified: ServSafe National Restaurant Assn Food Safety Program
• Volunteer Executive: Intl. Executive Service Corps (IESC) and Citizens for Democracy Corps (CDC) in Egypt, Latvia, Poland

Publications, Columnist, Author Credits:

Columnist:

• Restaurant Business Magazine, N.Y. (20 yrs)
• Singapore Hotel & Restaurant Magazine
• Hotelier for Asia
• La Carta Spanish Pub.
• Modern Franchise Journal
• Western Foodservice
• Restaurant News
• Quick Frozen Foods Mag.
• L.A. Reporter
• Eastside Journal

Editor/Publisher:

• "Gottlieb's Bottom Line" Newsletter (11yrs)

Author:

• "The People Factor", Bill Communications, N.Y.
• "The Best of Gottlieb's Bottom Line", Lebhar-Friedman, N.Y.
• "Foodservice/Hospitality Advertising & Promotion", Bobbs-Merrill Educational Publishing, Indiana
• "My Golf Handicap is My Husband" (self-published)

Consultant, Lecturer, Seminar Panelist & Clients:

The following is a partial list showing the wide variety of Mr. Gottlieb's domestic clients, events, consulting and expert witness assignments:

• Big Boy Restaurants (Marriott)
• Royal Inns of America (Hotels)
• Holiday Inns of America
• Del Webb's Newport Golf Report
• Subway Sandwich Corp.
• Hot Dog on a Stick,  Inc.
• Wil Wright's Ice Cream, Inc.
• Callaway Gardens Golf Resort
• Ameci In & Out Pizza, Inc.
• El Torito Mexican Restaurants
• Sizzler Restaurants, Inc.
• Betsy Ross Ice Cream Shoppes
• Woody's Smorgasburger
• Orange Julius, Inc.
• United Rent-All Equipment
• Accountant's Overload, Inc.
• Buffalo Wild Wings
• Convenient Marts
• North American Pizza Assn
• Kaboby-Mexican Dan's Corp.
• Pioneer Take Out Corp.
• Santa Anita Race Track
• Bobby McGee's Conglomeration
• Mrs. Fields Cookies/Bakeries
• Sybra/Arby's Fast Foods
• Michael's Artist Supplies
• Fresh & Ready Foods, Inc.
• Al & Ed's Autosound, Inc.
• Hyatt Regency Hotel
• Century Plaza Hotel
• Carl's Jr./Hardee's
• Thomas Kinkade Art Galleries 
• IHOP, International House of Pancakes
• California Restaurant Assn
• Oregon/Washington Rest. Assn
• Canadian Restaurant Assn
• Pizza Inns, Inc / Buffalo Wild Wings
• Der Wienerschnitzel
• MUFSO, Nation's Restaurant News
• Marcus BBQ& Steak House
• Cafe 50's Diners
• Castle Garden Buffets, Inc.
• Diet Stores/Slender Spoon, Inc.
• House of Pies (Bakeries)
• Pacific Fish Broiler
• Big Brake/Tune Up Shops / Al & Ed's
• Bryman/Sawyer Schools, Inc
• Tiny Naylor's Restaurants, Inc.
• The Dog House/fast food restaurants
• Golden Bird Restaurants
• Turkey Basket Restaurants
• China Grove Restaurants (malls)
• Numero Uno Franchise Corp.
• Postal Connections of America
• Brookside Golf Course, Pasadena, CA
• Craig's Olympia Oyster House
• Country Kitchens of Colorado
• The Warehouse Marina Restaurants
• McDonald's & Wendy's
• Jack in the Box / Foodmaker, Inc.
• Taco Bell...Del Taco...City Wok
• Howard Johnson's Hotel
• Holiday Inn Express Hotel
• Tony Roma's BBQ/Damon's Bar/Grill
• Darden Corp. Olive Garden Rest.

International Clients:

• The following are examples of extensive and varied client, consulting, lecturing and expert witness assignments in foreign-countries:
• Tokyo, Japan: Consulting in fast food, coffee shop, dinner houses, retail, food products, manufacturing/central kitchen/distribution and franchise operations Fujiya Confectionary Co., Ltd (8 yrs)
• Tokyo, Japan: MOS Corporation, fast food & specialty restaurants
• Tokyo, Japan: C. Itoh Trading Company -- Japan, Canada & USA
• Hokkaido, Japan: Tonden Sushi Restaurants & retail -- Japan. & USA
• Singapore: Consultant, Lecturer, Columnist, Singapore Hotel/Rest. Assn
• Panama Canal Cruise: Seminars, Caribbean Hotel & Calif. Rest. Assn
• Aruba, Caribbean Hotel Association/American Airlines
• Quebec, Canada: Consultant, Popeye Fast Foods Corp.
• Zurich, Switzerland: Lecturer, Int'l Franchise Congress Convention
• Alexandria, Cairo, Egypt: Consultant, Nesmahar Company
• Balvi, Riga, Latvia: Consultant, Municipal Foodservice Enterprises
• Katowice, Poland: Consultant, Mr. Hamburger Franchise Corp.
• Seoul, Korea: Consultant, Kukje Pacific Corp.
• Kuala Lumpur, Malaysia: Consultant, MBF Holding BUD, Ltd, multi-area foodservice/hotel franchisee
• Beijing, China: Associate/Franchise Consultant, C&M Law Offices

Arbitrator

• American Arbitration Association. (1972-2000)
• Superior/Municipal Courts, Los Angeles, Beverly Hills, Santa Monica
• The California State Bar--Fee Dispute Resolution
• World Intellectual Property Organization (WIPO), Geneva, Switzerland
• Korean Commercial Arbitration Board, Seoul, Korea

CV Addendum: 

- Hotel/Motel Experience
- Summary of Depositions/Trials
- Fee Schedule...available upon request

Management & Profit effectiveness: All types restaurants, fast foods, hotels, franchises, food
courts, bars, liquor liability, convenience marts, standard operating procedures, safety, security,
research, advertising, marketing, frozen foods manufacturing, distribution, franchisor-franchisee
disputes, site selection, evaluations, appraisals, damages, expert witness testimony