New monthly billing option on Rominger Legal

We usually don't talk about our own advertising products here. However as many of you are aware we have directories for expert witnesses, private investigators, process servers, court reporters, and document retrievers. We've decided to announce and explain our new monthly billing to future advertisers, and those up for renewal.

For many years we have required those who list on the site to pay for their yearly advertising up front. We did this for several reasons. It is easy to administrate on our end, and results in less work for the sales force. It also tended to protect us from advertisers backing out too soon, particularly those who had a hard time quickly quantifying the benefit of the advertising, often because they had no system to measure the volume of web traffic we sent them, or to screen new business to see where they found the advertiser.

Now, with many PIs and Process Servers becoming more savvy about web statistics, and a better understanding of how to track their advertising success, this no longer appears to be a concern. Further, many start ups and small companies were locked out of advertising, or hesitant to do so, when they had to pay for a year in advance. The monthly billing option allows them to streamline their cash flow, while obtaining the substantial benefits our directories provide.